Go-to-launch commercialization plan

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Go-to-launch Commercialization Plan:

Project deliverables:

  • Comprehensive brand plans with detailed tactical plans
  • Business plans and market opportunity assessments that define value proposition and ideal target product profile
  • Identify best commercial practices by functional area, including launch team detailed project plans
  • Defined patient services model and “HUB” structure required for a successful patient journey

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